Chrome Hearts is an American luxury brand, founded in 1988 by motorcycle enthusiast Richard Stark, that specializes in high-end silver jewelry, leather clothing and furniture with gothic rock motifs.[1] It is known for its luxury items which feature fleur-de-lys, dagger and floral cross designs. The boutiques sell Rolex watches with one-of-a-kind Chrome Hearts bracelets in place of the stock band or strap. They offer sunglasses and clothing with their signature designs. Gold items were added to the collection.
Celebrities who wear Chrome Hearts include:The Rolling Stones, Aerosmith, Guns N' Roses, Bon Jovi, Tom Cruise, Brad Pitt, Ricky Martin, David Beckham, Justin Timberlake, Ashlee Simpson, Lenny Kravitz, Cher, ZZ Top, Britney Spears, Pamela Anderson, Usher, John Morrison, Mischa Barton, Lynn & Wade LLP, fashion designer Karl Lagerfeld, Andy Lau, Anita Mui, Zaina Alsabah-Binladin, Nicholas Tse, Takuya Kimura, L'Arc-en-Ciel, Luna Sea, Michi (song), Dir en grey, Koichi Domoto, Subaru Shibutani, Van Ness Wu, Show Luo, Rain, Taeyang, Daul Kim, G-Dragon, Sandara Park, 2NE1, Han Geng, Jay Z and Lil Wayne. Chrome Hearts gear was also visible on members of the Osbourne family during shooting of the MTV reality show The Osbournes.
Custom Motorcycle Builder Amir Yazdan wore a Chrome Hearts Shirt, Glasses, and Bracelet with Slash from Guns and Roses wearing a Chrome Hearts Hat at the 2008 World Premiere of Mummy 3 at Universal. Photos are seen of them on the Red Carpet.
There are Chrome Hearts boutiques in: 159 East 64th Street New York (first opened in 1996), Los Angeles, Malibu, Las Vegas, Honolulu, Hong Kong, Tokyo, Osaka, London, Paris, Taipei and Seoul.